Every Viewer's Homepage Is Uniquely Theirs
PULSE solves the cold start problem for streaming platforms. New subscriber? No watch history? No problem. Infer preferences from behavioral signals and serve relevant content from the first session.
Problems We Solve
New subscriber cold start with empty watch history
Homogeneous recommendations driven by popularity bias
Content discovery limited to 'because you watched' patterns
Churn from irrelevant content on first sessions
See It In Action
Homepage Curation
The Weekend Binge-Watcher
A video store clerk (remember those?) sees a customer walk in on a rainy Saturday. They're wearing a sci-fi t-shirt. The clerk doesn't point to rom-coms: 'We just got the new Blade Runner, and the Dune collection is on the back wall.'
Signals Detected
Weekend Sci-Fi Binge-Watcher
Result
Homepage surfaces sci-fi series and space documentaries above trending reality shows.
How PULSE Works for Streaming & Entertainment
Observe
Capture non-invasive behavioral signals from your platform, device, referrer, time, geo, and engagement patterns.
Infer
Build a real-time persona using Bayesian inference. Understand intent, preferences, and context in milliseconds.
Deliver
Match the inferred persona to your content via vector space. Serve personalized responses via API in <50ms.
Integration
Content Ranking API and Catalog Enrichment SDK. REST endpoints for homepage curation and content scoring.
Ready to Personalize Your Streaming & Entertainment Experience?
Get a free audit tailored to your industry. We'll show you exactly what PULSE can do with your data.